UMBRAGROUP is now officially a “Azienda Giusta” company

UMBRAGROUP is the first organization to join “Azienda Giusta”, the membership program created by the Valter Baldaccini Foundation and designed for companies, enterprises, and small businesses that wish to tangibly help those most in need through dedicated donations.

For UMBRAGROUP SpA, “Azienda Giusta” is much more than joining a program: it is a commitment born from the heart. From the heart of Valter Baldaccini, our Founder, who always made corporate social responsibility one of the pillars of his managerial philosophy. Valter Baldaccini was not only a successful entrepreneur, but also a man of great humanity, always oriented toward the well-being of people and the broader community.

In the tenth year since Valter Baldaccini’s passage into eternal life, and perfectly aligned with the spirit of the Foundation’s inclusion projects that bear his name, this program is now being promoted and made available to many organizations!

“Following the teachings of our Founder, Valter Baldaccini, we joined the 'Azienda Giusta' program to offer an opportunity for redemption to those who have fewer chances in life. This commitment is a tribute to Valter Baldaccini’s values and vision—an inheritance that lives on through our actions and through the hope he left us: to build a better future based on relationships of peace.”

— Reno Ortolani, Chairman of the UMBRAGROUP Board

“As Vice President of UMBRAGROUP and President of the Valter Baldaccini Foundation, I am proud to see my father’s vision continue, including through ‘Azienda Giusta’. A company must not only excel in business; it must also take care of the common good—and this is the core of this initiative. ‘Azienda Giusta’ was created to provide strength and continuity to the Foundation’s projects, as it will foster serious and long‑lasting relationships with the organizations that choose to join.

Furthermore, with the upcoming obligation for companies to publish sustainability reports, Azienda Giusta’ will be an important tool to support companies in communicating their commitment to the community.

I want to thank UMBRAGROUP, which has always supported the Valter Baldaccini Foundation and is the first to join this initiative and I invite everyone to subscribe to the program. Any contribution, even the smallest, can transform lives and build a fairer future for all.”

 (Beatrice Baldaccini, VP of UMBRAGROUP and President of the Valter Baldaccini Foundation)